Spam: Problem and Solution
Negative
effects of spam range from lost productivity to actual data
loss due to e-mail viruses. Office e-mail users spend an average
of 10% of their working day dealing with spam. E-mail viruses
can do untold damage to important data and company servers.
Financial scams like the “Nigerian Scam” perpetuated
through e-mail can do damage offline as well as online.
Among
the worst effects of spam is the block-listing of companies
or even ISP’s. When a company or ISP is block-listed,
its e-mails are classified as spam or bounced. While some
entities placed on block-lists are real spammers, others are
completely innocent. It is not unheard of to be block-listed
for sending out a service advisory. Criteria used by spam-blocking
systems shift constantly and most companies will inevitably
transgress some obscure rule on e-mail broadcasting. Remaining
on a “white list” is an art few have mastered.
Efforts
to control spam have given rise to new technologies. It is
entirely possible that, in a few years, anti-spam utilities
will be as indispensable as anti-virus utilities are today.
Spam
filtering is becoming increasingly harder as spammers get
smarter. Spammers use a number of ways to confuse spam filtering
systems. One method is the insertion of random meaningless
characters into the subject line. It’s become increasingly
obvious that the arms race between spammers and anti-spam
providers will not plateau for a while.
Brightmail,
a leading anti-spam provider, is doubling its revenues and
customer base for 2002. For this year alone, Brightmail has
scanned 40 billion messages for spam. Combined with the figures
above, that’s anywhere from 12 billion to 16 billion
spam mails for 2002 alone.
Bigfoot
on spam
On
Bigfoot servers, an average of 36.62% of mails received is
classified as spam. The Bigfoot Anti-spam Solution was instituted,
in partnership with Brightmail, to control the flood of spam
recently seen on Bigfoot servers. During the Anti-spam Solution
free trial period offered in the latter part of September
2002 and the entire month of November 2002, spam levels hit
as high as 59.56% of total e-mails received.
A
total of 27,628,367 spam mails were identified during the
free trial period. Since the implementation of the Anti-spam
Solution, spam levels on Bigfoot servers have dropped in volume
and percentage.
Brightmail’s
anti-spam service boasts a 99% false-positive accuracy rate.
This is to say that only 1% of the time will legitimate e-mails
be identified as spam. The current false negative rate stands
at 80%. That means that 1 out of 5 spam mails can appear in
ones inbox. Brightmail was chosen by Bigfoot as its anti-spam
partner due to its market leadership among anti-spam providers
today.
Bigfoot
Launches Corporate Giving Program
Hong
Kong – Bigfoot Communications is pleased to announce
that its corporate giving program is up and running. With
its primary focus on education, the company hopes to develop
IT talent among disadvantaged children in Third World countries.
Its
three-phase corporate giving program will first be implemented
in the Philippines where 20 Bigfoot Learning Centers will
be established. The company will provide facilities, software
and books for each learning center.
Bigfoot
will also be training local trainors for each learning center
to provide support for the infrastructure and facilities the
company will put up.
The
other two phases will be focused on (a) providing scholarships
for economically disadvantaged youth and (b) developing community
leaders. Bigfoot will be coordinating with religious missionaries
and local private citizens respectively for the scholarship
programs.
Also
planned as an adjunct to the scholarship program is an internship
program where Bigfoot scholars can work in the firm under
the supervision of Bigfoot professionals.
Bigfoot
believes that providing educational opportunities will one
day benefit the entire Internet community, as more competent
and qualified professionals will be on the field.

We'd
love to hear from you. You can send in your comments and suggestions
on our newsletter to instep.newsletter@bigfoot.com.
Hope to hear from you soon.
|